Bid Manager Brand Controls Basics Exam Answers

Bid Manager Brand Controls Basics Assessment Answers
Bid Manager Brand Controls Basics Exam Answers

Learn the ways Google places ads on content and how you can use Google’s brand controls to achieve your unique brand appropriateness goals.

Bid Manager Brand Controls Basics Courses

1.) How does Google determine which content is suitable for advertising on the Display Network?

All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
Publishers tell Google which content is suitable for ads.
It categorizes content into three categories: low, medium, and premier.
Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.

2.) How does an advertiser create a blacklist of apps and sites where their ads will never serve?

Create a spreadsheet of URLs and apps, and share it with your account manager.
Create a list of negative keywords, and set it as a blacklist for that advertiser.
Enable the API for blacklisted channels, and submit through a structured data file.
Create a channel of URLs and apps, and set it as a blacklist for that advertiser.

3.) Who controls the type of site content that’s acceptable for your ads to appear on?

4.) To be eligible for advertising, which of the following must videos comply with?

5.) A Partner Program channel can serve ads on YouTube once it reaches 100 views.

6.) An advertiser wants to serve on sites that are suitable for general audiences, similar to movie ratings.

Which targeting option should they use?

7.) These were created to promote a positive community for video creators, users, and advertisers alike on YouTube.